Will Sumner
Founder @Targitr | Fuel sales growth with engaging games 🎮 and smart rewards 🏆
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July 18, 2025
SDR Leaders – Don’t overlook the little things!
When you're leading a team of young, ambitious, and developing SDRs, small incentives can go a long way.
To you, a £5 coffee voucher, a custom Teams background, or a better parking spot might feel minor.
But to an SDR grinding out cold calls, battling objections, and chasing pipeline, it could be the boost that turns around their entire day.
I’ve spoken with dozens of SDR leaders recently, and one thing is clear: it’s not always about big bonuses or fancy prizes. Sometimes, it’s the thoughtful, timely rewards that make the biggest impact on motivation and team culture.
So next time someone smashes their KPIs, books a tough meeting, or overcomes a slump, consider how a simple gesture can reinforce the behaviour you want to see more of.
🎯 Sales is a game of momentum. Recognition builds it.
July 18, 2025
